Freitag Bags

Thursday, July 1, 2010



When I first moved here and was - you know, doing reconnaissance throughout the city on Swiss Fashion - I kept noticing these Freitag bags. They were so new to me and unique that my curiosity was piqued! I was soon informed that these were a trend here and when I researched the history I can definitely see why!

Freitag bags were created all because two graphic designer brothers from Zurich were looking for durable waterproof messenger bags that could carry their designs as they navigated the streets of their rainy city on bicycles.  The designs were inspired by the bright tarps of "lorries" passing by their flat! 
Consequently, these bags are all made from used durable materials such as truck tarpaulins, seatbelts, recycled air bags, bicycle inner tubes, etc...which fits in well with the Swiss' love for recycling :)
I have yet to purchase a Freitag bag - but I do want one at some point - there are so many designs to choose from! And do I get a messenger bag (below) or a tote? I think it will be a tote...The possibilities are endless and each bag is unique...
It's a big decision, you guys!



25 comments:

SwissTwist said...

The Freitag bags are über-cool! Even if they are a bit pricey. I know the do tours of their factory so you can see the process of how the bags are made, etc and can the buy directly from them, definitely something worth checking out!

((Are you going to ZüriFäscht?))

Fashion Butter said...

I just love stuff like this. So cute. I have a similar bag made out of recycled billboards.

this free bird said...

I say tote. Get the tote. And I'm super jelly that you are right there seeing these cool things! Lucky girl! The recycling bit makes the bags even more appealing. So much better than ending up in a landfill along with everything else. argh

Elisa @ Globetrotting in Heels said...

I don't love Freitag bags, but I do think they are a good product, since they are from recycled materials and the messenger bags especially are great if you ride a bike a lot.

I think the tote might be a better pick otherwise - it would make a great bag for the pool or beach, since it's so sturdy and it won't get water damage!

Café Bellini said...

I've seen the messenger bags around but totes never. So I'd go for a tote!

Kelly Leigh said...

I like the green messenger bag a lot!

Flirty 30 said...

I vote for Tote! More Stylish than the Messenger bag - you can dress a tote up or down.

Diana Mieczan said...

I adore stuff like that...and I am such a sucker for recycled products:)
I am going to put this one om my wish list:)
Muah sweetie

Jess said...

I've never heard of these before. I love all the bright colors and designs!

{eleise} said...

Oh man...these are so fun!!

Meg said...

how neat! i wonder if the trend will make it to the U.S.!

Erica said...

These are pretty awesome!
BTW, those were ice molds in the shape of guitars. The neck of the guitar acts as the stirrer for your drink. Isn't it super cute!?
www.poolovesboo.blogspgot.com

AMY said...

i think you should get the tote definitely! those bags are incredible! i think making things with recycled material is a really good idea, and it's getting popular. nike actually made soccer jerseys out of recycled plastic for the world cup teams, like portugal, brazil, the netherlands, and a few others.

Laura said...

I've never seen these before but they look fab and I love the concept behind them! I think I've spent enough on bags for the rest of the year haha but you go for it!

Laura xx

MarchMusings said...

What a cool idea and they look cool too.

Molly said...

I love the messenger bags. Super practical if you're a cyclist. I like the black and white one on the bottom left.

house 09 said...

the totes are the best! and you're right, it's a big decision, so many pretty ones ;)

Rosemary said...

Ooh, I love these bags! They're so chic!

kelli g. { bug miscellany } said...

these are neat! a sturdy, waterproof bag would go over gangbusters here (it's raining again today - blech). :)
happy friday!

ps - i did a post on harem pants, inspired by your comment. :)

The Zhush said...

Love these...thanks for the hot Swiss trend tip!

hip hip gin gin said...

These are fantastic!! Love them. I'm not sure I could pick between the two but I suppose if pressed I would get a messenger bag, would be so great for travel.

knk said...

nice bags great collection

happy weekend
XOXOX
naveen

http://smsjar.blogspot.com/

CHANTELLE said...

how cool! it's great that they're environmentally friendly :)

Chuzai Living said...

I like learning about the history of how these bags were designed and created! How interesting! Inspirations are everywhere!

Chuzai Living said...

I also love that they were made with recycled materials! I think they will do well in Japan, too!

 

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